Master of Science - Consumer Behaviour

Become an expert in consumer behaviour with this career-focused MSc Consumer Behaviour master’s degree. This programme will guide students to the forefront of consumer-centred business philosophy and prepare them to lead in an ever-competitive and complex world. Whether students work for a global organization, SME or non-profit organization, Reading aims to provide students with an experience that will encourage new and innovative understanding of the consumer-led markets that organizations work in.