Master of Science - Digital Marketing (September Intake)

Teesside University's MSc Digital Marketing gives students the skills and knowledge required to be successful in a range of digital marketing roles including social media, business marketing strategy, digital marketing communications, automation, content management and curation, and measurement and analysis. Students consider a wide range of marketing theory and critically evaluate how all aspects of digital marketing link into the strategic marketing planning process They examine the disruptive nature of technology and how it challenges traditional marketing methods and practices – exploring new ways of working across infrastructure, processes, people and culture to support the marketing function within a business.